Brand at a glance
Trace Mitsubishi’s three-diamond mark from a family and shipping emblem to one of the world’s longest-running corporate symbols.
Family and shipping crests combine into a simple red symbol that survives across industries.
Official source: Mitsubishi Motors official company history
Mitsubishi combines Japanese words associated with three and a diamond-like water chestnut shape. The visual mark unites three rhombuses, making the corporate name visible without letters.
The design is linked to the three-leaf crest of the Tosa clan and the three stacked rhombuses used by the Iwasaki family. Their combination created a concise emblem for the company’s early shipping operations.
The three diamonds later represented businesses spanning transportation, finance, heavy industry, electronics, and automobiles. Mitsubishi Motors pairs the emblem with a straightforward wordmark while preserving the historic geometry.
Mitsubishi’s long-lived device can be compared with Toyota and Subaru, Japanese vehicle brands whose emblems carry meaning beyond an initial.
