Brand at a glance
Explore Reebok’s Vector symbol and wordmark, and how a return to familiar sporting imagery shaped its modern identity.
The stacked Vector and distinctive Reebok lettering bring a familiar sports identity back into focus.
Source: Wikimedia Commons artwork record: Reebok 2019 logo.svg
Reebok’s Vector combines pointed, crossing forms with a distinctive wordmark. The symbol can be read as a directional device, while its angular shape remains recognizable when printed in one color on shoes or clothing. The lettering adds a different rhythm: rounded shapes and the distinctive capital R give the name more personality than a neutral sports label.
The 2019 identity brought the Vector and familiar lettering back to the center of the brand. This entry documents that version rather than treating every Reebok product mark as a replacement corporate logo. Reebok’s product lines have also used the Delta and other graphics, so a logo on an individual shoe does not by itself establish the dates of the entire company’s identity.
The black version shown here separates the name and symbol cleanly. The Vector remains identifiable without color, an advantage across embroidered garments, packaging, and digital displays.
Compare this identity with Adidas and Nike.
Company reference. Individual artwork records are linked below each image. Undated entries are labeled explicitly; this is a documented selection, not a claim to reproduce every historical variant.
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